Social · Facebook & Instagram
Meta campaign operations, from pixel to performance.
Trafficomm builds, audits, optimizes and reports Meta campaigns across Facebook and Instagram — and implements the Conversions API and tracking that Meta's delivery system depends on.
MetaWhat we operate
- Campaign setup & trafficking
- Creative auditing
- Audience strategy
- Meta CAPI
- A/B testing
- CPL / CPA / ROAS optimization
- Weekly & monthly reporting
Meta operations
How we run it
- 01
Build
Campaign, ad set and ad structures built to your naming conventions and objectives, with creative assets audited against placement specs.
- 02
Signal
Pixel and Conversions API implementation and validation so optimization is based on complete conversion data.
- 03
Optimize
Audience, placement, budget and creative optimization against the KPI your client is measured on.
- 04
Report
Recurring reporting with commentary on what changed and what to do next.
Related capabilities
Services we deliver on Meta
One operations team
Across every platform
Meta and all other platform names and marks are trademarks of their respective owners. They indicate the platforms Trafficomm has operational experience with and do not imply partnership, certification or endorsement.
Let's talk operations
Running Meta at volume?
Request an operations assessment and we'll map where setup, QA, optimization and reporting time is going — and what a performance operations layer would change.